Whelp! I just sent off my application for an internship at Quirk Books. Here’s hoping that I get the Spring Internship!
*crossing my fingers*
It’s a social media and digital marketing internship which brings us to the question: why social media and digital marketing?
The short answer: I just want to work with books.
The better answer: I have genuinely been wondering how much more I would have read had social media been around when I was younger. Oh, I had MySpace and LiveJournal (they make me feel ancient just typing out their names) but they weren’t really as community based as Facebook and Tumblr. My friends were avid readers, but I wasn’t. Not until Harry Potter anyway–which is a story I have told at least 10,000 times on this blog. I wonder if I had seen the fandom on my feeds the way I do now if I would have started reading earlier.
I mean–just look at some of my favorite campaigns! I want to say it’s Macmillanwas in the midst of releasing Fairest (the fourth book of The Lunar Chronicles) they had an animated version of the cover that was going around Tumblr. And it wasn’t a sponsored post. Let’s reflect there first. I hate ads. This wasn’t an ad. Well–it was–but not in the sponsored post comes up 900 times kind of way. It was a post from their Tumblr feed that some Bookblrs I follow reblogged. And the animated gif is perfect for Tumblr. Tumblr loves gifs.
And the cover is subtle too. I seem to remember one in which Levana came out of the box but I can’t find it anywhere so maybe I imagined it or I’m combining it with something else. Regardless. Gifs. Cool.
My other favorite was campaign for The Dark Knight movie. In which all the Facebook and Twitter accounts followed Harvey Dents political campaign. And when you called up Domino’s Pizza they answered as Gotham City Pizza. But the closer the release date got, the more jokerized everything became. Videos and audio media were staticky. Pictures had make-up and Joker smiles drawn on them. And eventually the Joker was just on the social media accounts. Which brought the audience directly into the events of the story.
Can you imagine if BOOKS did that?
Or if book had augmented reality games? Does any one play Ingress? Or is anyone excited for Pokemon Go? Because I do and I am–and IMAGINE IF BOOKS DID THIS!
I’m going to bed now-because I can and will fan girl something fierce and ramble on and then everyone will know how passionately I feel about this. Not that it’s a bad thing–just–well it’s late. And it’s a been a very long and surprisingly productive day.